Intellectual Property Law is concerned with the management of ideas, inventions, products, and services, including who can claim ownership, who can profit, and how they are to be legally exchanged and protected. Intellectual Property law houses divisions of intangible assets which attorneys may work in periodically or throughout their career, including:

• Trademark law - Regarding elements of a brand that a company invests in developing, such as a logo or slogan, because it helps the public distinguish their company’s presence from others.

• Copyright Law - Regarding music, film, publishings, architecture, and other modes of expression which an artist may want to profit from and prevent others from reproducing without permission.

• Patent Law - Regarding the rights of inventors to sell their product and prevent competitors from using the inventor’s work without the appropriate fiscal agreement in place.

• Rights of Publicity - The use of one’s image, likeness, or other recognizable parts of their identity for commercial purposes.

Intellectual Property law would be an especially smart field for people with engineering and technology development backgrounds to consider, as well as those with a natural interest in working with the creative minds behind technology innovation. Being able to speak with clients as peers or enthusiasts will lead to more success for two reasons: Clients will seek you out because you are easy to communicate with, and you will understand how to protect your client’s interests more easily.

Even though Intellectual Property Law is an obvious and widely discussed point of growth in the legal world, the demand for good Intellectual Property lawyers still excedes the supply of said lawyers today. The reason for this relates to the fast pace that the statutory composition of Intellectual Property Law is evolving at, how expansive its statutory body is, and how attentive practicing attorneys need to be in updating their understanding of their clients' needs, goals, and challenges. If you are prepared to invest the time and energy, and to commit specializing in this field as opposed to practicing on the side, Intellectual Property Law is commonly recognized as a sound short- and long-term career path for the latest generation of attorneys.